SEMI

PROFESSIONAL ASSOCIATION FOR THE SEMICONDUCTOR INDUSTRY

SEMI is the global industry association representing the electronics manufacturing supply chain, connecting over 2,000 member companies and 1.3 million professionals worldwide.

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Massive Results

That's a squeaky clean portal
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6

Hours of On-site Training
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500000

Cleaned Contacts
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200

Properties Optimized

The Perfect Database Does Exist

Here's the scoop...

SEMI came to us with a healthy database of half a million contacts that we sorted through. They needed a lot of database and property cleanup.

Talk about the annals of history (re: five years).  

We cleaned up 500,000+ contacts, removed 100,000+, and deleted over 200 obsolete properties.

Then, we were entrusted with the task of uploading tens of thousands of new contacts through spreadsheets. Following that, we developed a data upload process in order to help them maintain their newly-squeaky-clean CRM. 

To further ensure optimize their database, we created a large permission pass campaign and identified anyone in the database whose country was unknown. We ran these contacts through a workflow that helped SEMI comply with GDPR. 

While the database work is probably the most impressive task we advised on and executed for them, we have a line item list of additional tasks that speaks for itself: 

  • Integration Consulting. Advised on how to integrate Shopify, Netsuite, and their event management system with HubSpot. We also supported the integration of SEMICON West 2019 into HubSpot.

  • Training. We developed 20+ page training manual and ran a 6-hour on-site training session for their global marketing team.

  • Created a Japanese blog. 'Nuff said!

  • Newsletter Templates. Designed, developed, delivered.

  • Custom Operational Plan. Developed a comprehensive marketing plan to help their report product gain exposure.

HubSpot Tools Used

HubSpot Tools Used
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HubSpot CRM

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Hubspot Marketing Enterprise

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Hubspot Sales Pro

Ads

HubSpot Ads

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HubSpot Reporting